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Governance in ESG: Why Strong Leadership is Key to Sustainability?
15/11/2024
Łukasz Kopaczewski
Chief Technology Officer
Business | 15/11/2024
Governance in ESG: Why Strong Leadership is Key to Sustainability?
Łukasz Kopaczewski
While all three pillars—environmental, social, and governance—are essential, governance often plays the most foundational role. Governance, which includes ethical leadership, transparency, and accountability, ensures that ESG efforts are not just statements on paper but integrated into a company’s everyday decisions. Notably, a recent study found that 39% of companies feel they perform adequately on governance, indicating significant room for improvement.
Read more
Business | 08/11/2024
Making Data-Driven Decisions: How Artificial Intelligence Can Help You Avoid Common Pitfalls
Agata Pater
Relying solely on intuition in business can often mean missing out on big opportunities. Consider Netflix as a prime example. By analyzing over 30 million daily 'plays' and countless subscriber ratings and searches, Netflix pinpointed exactly what viewers wanted, leading to the creation of hit series like House of Cards. This data-driven approach didn’t just increase viewer engagement; it revolutionized the entertainment industry’s approach to content creation. Embracing Data-Driven Decision Making can similarly empower companies to craft more precise strategies, avoid common pitfalls, and make choices that resonate with actual market demand.
Read more
Business | 31/10/2024
The Growing Importance of ESG in Construction Industry
Bernhard Huber
The construction industry is a critical driver of economic growth, responsible for creating the infrastructure that supports communities and industries worldwide. However, this sector also faces substantial challenges related to environmental degradation, social equity, and governance issues. Increasing global awareness of climate change, heightened investor scrutiny, and evolving regulatory demands have led to a fundamental shift in how construction companies approach their operations.
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Business | 29/10/2024
CTO – the Technological Leader Your Company Needs
Łukasz Kopaczewski
Technology drives the growth of modern business. Are you fully leveraging its potential? A Chief Technology Officer (CTO) can help your company optimise IT, enhance security, and implement innovations. Discover how a CTO can support your business.
Read more
Business | 24/10/2024
How Artificial Intelligence Enhance Corporate Social Responsibility? AI and CSR
Agata Pater
Corporate Social Responsibility (CSR) is the idea that businesses should not only focus on profits but also care about the world around them. This means that companies are responsible for their impact on the environment and society. CSR can include many actions, such as reducing pollution, improving working conditions, or supporting local communities. When businesses do this, they build trust with customers, employees, and the public. When businesses align CSR with business ethics, they demonstrate a commitment to transparency, fairness, and long-term corporate responsibility. This involves ensuring that operations respect environmental limits and social well-being, fostering positive relationships with stakeholders, and improving supply chain sustainability.
Read more
Innovations | 18/10/2024
How Does Employer Branding Effectively Build the Image of an Employer in IT?
Julia Zatorska
Employer branding (EB) has become a key tool for attracting and retaining talent in the competitive IT industry. Employer branding is a strategy to build a company's image as an attractive place to work. For tech companies, which constantly face a shortage of qualified employees, effective EB is not only a way to stand out in the market but also to create loyal and motivated teams.
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Development | 11/10/2024
What Is NLP? Brief Introduction to Natural Language Processing
Łukasz Kopaczewski
NLP solutions are becoming increasingly popular as AI evolves and finds applications across various industries. From transforming customer service in online shops with instant responses to providing accurate language translations, NLP is a game-changer in many areas. In this article, we’ll explore the key aspects of NLP, offering insights on how and when to integrate it into your business.
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Development | 14/08/2024
How to Integrate AI into Your Business?
Bernhard Huber
Think of AI as the engine in a high-performance car, driving your business toward its goals with unmatched speed and efficiency. With AI, companies are achieving remarkable results, such as a 40% increase in productivity, as reported by McKinsey. In this article, we will delve into the transformative power of AI and provide a step-by-step guide to seamlessly incorporating AI into your operations, enabling you to harness its full potential for innovation and growth. Artificial intelligence can be your best friend in achieving business objectives with smaller resources and greater efficiency. Discover the potential of AI-powered solutions!
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Development | 02/08/2024
Maximizing Your Software Development Potential with an Extended Team Model
Łukasz Kopaczewski
Outsourcing has long been a go-to strategy in the tech world, especially for companies seeking to innovate and tackle advanced projects with large, well-organized, multidisciplinary teams. In 2023 alone, global spending on outsourcing reached a staggering $731 billion. For many businesses, hiring a dedicated team of software developers through an outsourcing provider is the most efficient way to achieve goals while balancing the budget. But what's the difference between traditional outsourcing and the extended team model? And how can each approach help you fill skill gaps, expand your team, and maintain control over your project?
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Development | 02/07/2024
How to Reduce Tech Debt?
Łukasz Kopaczewski
The word “debt” always has negative connotations—there are no exceptions in the tech world. Much like financial debt, technical debt accrues interest over time, manifesting in the form of increased complexity, decreased system performance, and impeded development speed.
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Development | 07/06/2024
Microfrontend: An Innovative Approach to Frontend
Bartosz Białecki
Imagine a large, intricate puzzle representing your entire web application. Each piece of the puzzle corresponds to a specific feature or functionality. Now, instead of assembling the entire puzzle in one go, picture breaking it down into smaller, manageable sections – these are your Microfrontends.
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Development | 24/05/2024
How to Work with Legacy Code? Strategies and Tips
Jakub Wachol
Many organizations run on software that was written in technologies that are obsolete or using approaches that are no longer used today. While these may seem like marginal situations, they happen quite often. It is in such cases that the problem of how to deal with legacy code arises.
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Business | 15/11/2024
Governance in ESG: Why Strong Leadership is Key to Sustainability?
Łukasz Kopaczewski
While all three pillars—environmental, social, and governance—are essential, governance often plays the most foundational role. Governance, which includes ethical leadership, transparency, and accountability, ensures that ESG efforts are not just statements on paper but integrated into a company’s everyday decisions. Notably, a recent study found that 39% of companies feel they perform adequately on governance, indicating significant room for improvement.
Read more
Business | 08/11/2024
Making Data-Driven Decisions: How Artificial Intelligence Can Help You Avoid Common Pitfalls
Agata Pater
Relying solely on intuition in business can often mean missing out on big opportunities. Consider Netflix as a prime example. By analyzing over 30 million daily 'plays' and countless subscriber ratings and searches, Netflix pinpointed exactly what viewers wanted, leading to the creation of hit series like House of Cards. This data-driven approach didn’t just increase viewer engagement; it revolutionized the entertainment industry’s approach to content creation. Embracing Data-Driven Decision Making can similarly empower companies to craft more precise strategies, avoid common pitfalls, and make choices that resonate with actual market demand.
Read more
Business | 31/10/2024
The Growing Importance of ESG in Construction Industry
Bernhard Huber
The construction industry is a critical driver of economic growth, responsible for creating the infrastructure that supports communities and industries worldwide. However, this sector also faces substantial challenges related to environmental degradation, social equity, and governance issues. Increasing global awareness of climate change, heightened investor scrutiny, and evolving regulatory demands have led to a fundamental shift in how construction companies approach their operations.
Read more
Business | 29/10/2024
CTO – the Technological Leader Your Company Needs
Łukasz Kopaczewski
Technology drives the growth of modern business. Are you fully leveraging its potential? A Chief Technology Officer (CTO) can help your company optimise IT, enhance security, and implement innovations. Discover how a CTO can support your business.
Read more
Business | 24/10/2024
How Artificial Intelligence Enhance Corporate Social Responsibility? AI and CSR
Agata Pater
Corporate Social Responsibility (CSR) is the idea that businesses should not only focus on profits but also care about the world around them. This means that companies are responsible for their impact on the environment and society. CSR can include many actions, such as reducing pollution, improving working conditions, or supporting local communities. When businesses do this, they build trust with customers, employees, and the public. When businesses align CSR with business ethics, they demonstrate a commitment to transparency, fairness, and long-term corporate responsibility. This involves ensuring that operations respect environmental limits and social well-being, fostering positive relationships with stakeholders, and improving supply chain sustainability.
Read more
Business | 13/09/2024
How to Improve Sales in E-Commerce Business? IT solutions for the eCommerce industry
Łukasz Kopaczewski
In the world of eCommerce, where competition is constantly increasing, online store owners must reach for innovative tools to increase sales and build customer loyalty. The key to success is the right IT solutions that automate sales processes, personalize the shopping experience and integrate with various systems. In this article, we outline the most effective ways to increase the efficiency of your online store to stay ahead of the competition.
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Innovations | 18/10/2024
How Does Employer Branding Effectively Build the Image of an Employer in IT?
Julia Zatorska
Employer branding (EB) has become a key tool for attracting and retaining talent in the competitive IT industry. Employer branding is a strategy to build a company's image as an attractive place to work. For tech companies, which constantly face a shortage of qualified employees, effective EB is not only a way to stand out in the market but also to create loyal and motivated teams.
Read more
Innovations | 09/10/2024
The Ethics of AI in ESG: Balancing Innovation with Responsibility
Bernhard Huber
The convergence of Artificial Intelligence and ESG strategies introduces both opportunities and ethical dilemmas. On the one hand, AI can be a powerful tool for advancing sustainability goals, optimizing resource use, and fostering responsible business practices. On the other hand, its misuse or lack of proper governance can lead to significant ethical violations that conflict with ESG principles. This article will explore the ethical challenges that arise when AI intersects with ESG.
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Innovations | 03/10/2024
AI Chatbots and the Future of Human-AI Collaboration
Agata Pater
Having an AI-powered assistant has become a natural part of our daily lives – from controlling home appliances and shopping to managing our finances. We adapted to them quickly because they use natural language, are intuitive to operate and support our daily tasks with remarkable accuracy. But how exactly do they work, and how can we fully harness their potential?
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Innovations | 30/09/2024
What Motivates a Software Developer? 6 Key Factors
Julia Zatorska
Job boards are bursting at the seams with offers for programmers - but not every one is met with the same interest from candidates. What are IT professionals looking for in an ideal job? In addition to salary, what counts are engaging projects, development opportunities and alignment of personal beliefs with the organization's mission. To attract the best candidates, employers need to deeply understand what really matters to programmers. Let's take a look at six key factors that influence their decisions.
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Innovations | 25/09/2024
How Google AI Helped the Maritime Shipping Companies?
Bernhard Huber
As one of the world's most crucial industries grapples with the twin pressures of increasing demand and the urgent need to reduce its environmental impact, the integration of AI into maritime operations couldn't have come at a better time. Google AI is leading this transformation, providing shipping companies with the tools they need to operate more efficiently and sustainably. This article delves into how Google AI is not just enhancing the bottom line for these companies but also helping them navigate the complex waters of environmental responsibility and operational excellence.
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Innovations | 20/09/2024
10 Best Use Cases of AI in eCommerce: How AI is Transforming the Industry
Agata Pater
In a world where consumers demand convenience, personalization, and efficiency, AI is stepping in as a game-changing technology. Its ability to analyze vast amounts of data, predict customer behavior, and automate critical processes is empowering online retailers to optimize operations and deliver a superior online shopping experience.
Read morePrimotly's software development blog
Here, we share our insights and experiences on various topics related to software development, technology news & articles relating to our company.
Our blog is not only about software as it also covers everything from general discussions about software development to more specific topics like API platforms, React, and Symfony. We believe that sharing knowledge is essential for the growth of the software development community, and our goal is to provide useful and informative content that can help developers of all levels.