From Local Pharmacy to France’s Leading Digital Pharmacy

When LaSante.net set out to digitize its pharmacy, it was venturing into uncharted legal territory. French law hadn’t yet caught up with the EU directive permitting online drug sales. 

Once the law changed, LaSante became the first officially licensed online pharmacy in the country. But operating in this space came with a unique challenge: every order had to be reviewed by a licensed pharmacist, and all patient data had to be stored in certified, confidential environments.

Out-of-the-box e-commerce platforms like PrestaShop couldn’t meet these strict requirements. If LaSante.net wanted to grow, it needed a platform built with compliance at its core.



Country

France

Timeline

2022-2023

Industry

Pharma

LaSante.net webpage

Our Solution

LaSante.net partnered with Primotly to rethink the entire digital foundation of the business.

We migrated the platform from PrestaShop to a custom-built solution based on Symfony, designed specifically to handle healthcare workflows and French legal obligations. We also developed a dedicated logistics and order management system from scratch—allowing every medication order to be automatically flagged for pharmacist review before shipment.

To ensure compliance with strict e-health data laws, we helped LaSante.net transition to certified health-data hosting. With this infrastructure, prescription-based products could finally be offered online safely and legally—something the old platform didn’t allow.

Results & Business Value

  • A fully compliant e-commerce platform, tailored to France’s healthcare regulations

  • Scalable infrastructure able to handle hundreds of orders daily

  • Over 400,000 customers served across France by 2024

  • Secure workflows for handling prescriptions and storing patient data

  • Broader catalog offering, including regulated items and parapharmaceuticals

  • Enhanced trust from both customers and regulatory agencies

World-class technologies

Unicornly logo LaSante.net logo Betafence logo Platformaopon.pl logo
  • Unicornly logo
  • LaSante.net logo
  • Betafence logo
  • Platformaopon.pl logo

Lessons Learned

  • Legal barriers can be solved with smart engineering

  • Off-the-shelf solutions often fall short in regulated industries

  • Early compliance thinking pays off as scale increases

  • Secure, accredited hosting isn’t optional in digital healthcare—it’s foundational


Opportunities for Future Development

  • Enable real-time pharmacist chat for order approvals

  • Add AI-assisted product recommendations for health & wellness

  • Expand the platform to other EU markets with similar regulations

  • Introduce mobile ordering apps with prescription scanning

Build a loyalty program for returning customers



"We have worked with Primotly for 6 years now and have watched it expand its area of expertise through the hiring of top-notch developers. Primotly's founders have succeeded in building a team with diverse skill sets, constantly working to stay up-to-date. It's always a pleasure working with highly responsive people, who can assemble the best technologies together on our projects."

Fr
Photo of Gaétan Bocahut, LaSante.net Co-founder
Gaétan Bocahut | LaSante.net Co-founder
LaSante.net logo

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