Physician Surveys

The central design idea was straightforward but significant: instead of asking dozens of questions one at a time, present the entire questionnaire as a small number of well-structured interactive boards — approximately three — closer in feel to the paper questionnaires already familiar in medical research, but enhanced with modern UX.

Presenting many questions at once lets physicians complete surveys substantially faster and see the whole task at a glance. At the same time, a real-time answer-elimination engine built into the React frontend dynamically disables options based on prior answers and complex inter-question relationships, preventing accidental, inconsistent, or invalid entries that a sequential form cannot catch as cleanly. This combination of paper-like overview and intelligent constraint enforcement is the platform's core differentiator.

Around that innovation, Primotly built a full production platform from scratch, deliberately prioritising a secure, working launch over a complete feature set — deferring non-blocking items such as the MaxDiff component and a planned code refactor to hit the fieldwork window. Daily syncs with the client's product owner kept the highly dynamic scope under control throughout.

Key Features

• Board-Based Interactive Survey Interface

  Replaces the traditional step-by-step flow with a small set of interactive boards that present the full questionnaire at once, echoing the paper forms familiar in medical research. Real-time answer-elimination logic dynamically disables options based on prior answers and complex inter-question relationships — faster completion, visible scope, and data quality enforced at the point of entry.

• Multi-Stage Physician Screening Engine

  Runs each physician through a structured eligibility (ELIG) and perceptual (SCR/PERC) screening flow with hard and soft screenout logic and configurable thresholds. Doctors who do not qualify are redirected to the panel partner with the correct token; qualifying doctors progress to Patient Record Forms — and the client can adjust screening rules per wave without code changes.

• Dynamic Patient Record Form (PRF) Allocation

  Automatically assigns each qualifying doctor 5 or 7 Patient Record Forms based on their reported patient workload tier, with hardcoded safety bounds and a confirmation step to prevent operator errors. Matches data-collection effort to each physician's real-world caseload, maximising usable data per respondent while keeping the study within quota.

• Wave-to-Wave Response Carry-Over

  Persists stable eligibility answers from one monthly wave to the next so returning doctors skip the eligibility section, while perceptual and patient-form answers are always re-collected fresh. Reduces respondent burden for returning physicians and guarantees that time-sensitive data is never stale — a key driver of longitudinal data quality.

• BackOffice Wave Management & Dimensions Export

  A self-service admin panel lets the client's ops team launch and manage monthly waves, set country-specific quotas, enable features per wave, and manage language availability without depending on Primotly for routine operations. Collected data exports into both Excel and the proprietary Dimensions (Unicom Intelligence) MDD/DDF format, plugging directly into the client's established analytics pipeline.